March 9, 2010

Push my button: new official NYC condom logo revealed

It’s about to get easier to turn on a New Yorker.

The logo of the city’s official condom will soon take the shape of an electronic power button. The design, by Luis Acosta of Kew Gardens, Queens, was today revealed as the winner in a contest run by the NYC Department of Health and Mental Hygiene.

A panel of judges narrowed the 600 submission down to five finalists, which then went to an online vote in February. More than 15,000 votes were cast, with the power button drawing 23 percent for the win.

“The HIV/AIDS epidemic is far from over in the city, and sexually transmitted diseases continue to spread at high rates. We hope Luis Acosta’s package design will remind all New Yorkers of their power to take control of their health,” said Dr. Thomas Farley, New York City Health Commissioner, today said in a statement announcing the winner.

NYC Condoms, which are free, became the nation’s first municipally branded condom when they were introduced on Valentine’s Day 2007. The new design will be available in the fall.

Image source: NYC Dept. of Health and Mental Hygiene.

Earlier: NYC condom contest: vote to choose who gets lucky

March 9, 2010 7:32 AM in Cheap Stuff, Romance

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